Radio Advertising
In the recording process of the radio advert, we were quite successful with how far we got. We managed to get it mostly done with the recording process going well. We kept the levels right while recording the entire time, this was a challenge but with the right monitoring equipment and knowledge I managed to keep it consistent the entire time with no clipping in the audio. The music I created linked well to the ad, mainly because of the upbeat, energetic feel that draws attention to the listener, this is something that people may want to hear in their radio adverts, though some may not. The car sound effects align well with the advert, because it is a part of the message that the used cars are to be sold good as new. There were no issues with audio, however if there was, Adobe Audition has good ai tools to reduce clipping etc. With the practical aspect of filming and learning to use Adobe Audition